Editorial Calendar for Inbound Marketing Success

Editorial Calendar

Editorial Calendar Why You Need One The importance of proper planning is heard everywhere. So why is it so many people don’t plan out their blogging efforts, social media strategy, or email marketing. A lot of that has to do with having the proper tools to plan and track your progress. This is the importance of have a great editorial calendar. A lot of posts have been done that talks about a blog editorial calendar however, blogging is only one aspect of your overall inbound marketing … [Read more...]

Keywords Are More Than Just Words in SEO

Keywords

SEO for business depends upon knowing what your keywords are and properly utilizing these keywords in all your marketing optimization campaigns and throughout your online presence. Keywords are terms or phrases that concisely describe your business. Think of a keyword as being a one to five-word definition about what your business does. On the opposite side, choosing inappropriate keywords can leave your web presence floating along the bottom of the website world. How many times have your … [Read more...]

Email Tip – Don’t Say Anything

Email Tip - Say Nothing

Know When to Say Nothing Email tip - email is not private, I know it seems to most people to be private, guess what it is not! Copies of all the email we send can end up on servers all over the internet. And for most business email, companies archive messages for security and compliance. So the best practice for this email tip is to not say anything. Trust your common sense approach that you should never send email when you are upset, emotional, stressed, tired, hungry, drunk or … [Read more...]

SalesForce vs SugarCRM vs ZohoCRM Review

Salesforce vs SugarCRM vs ZohoCRM

Salesforce Head to Head with SugarCRM and ZohoCRM Does your business have a CRM solution in place? With many offerings like Salesforce, SugarCRM, and ZohoCRM, which one is right for your business? Most businesses have a pieced together sales process through email, spreadsheets, and notebooks. If you are looking for a better solution to get your business sales process firing on all cylinders you should have a CRM solution in place. So what should I use for a CRM? There are many offerings in … [Read more...]

Email Tip #2 – Don’t Use Email

Email Tip - Don't Use Email

This Weeks Email Tip, Don't Use Email Being Valentines Day, I thought a great email tip would be Don't Use Email. How many of you have read an email and thought, what is this person saying? Not understanding the tone or emotion in email is one of the biggest pitfalls of email communication. Most times when we read email it is read with tone-deafness. It is hard to understand what emotion the sender is trying to convey. Things like facial expressions, tone of voice are lost in email. This … [Read more...]

Email Tip – Forget Real Time Email Response

Email Tip - Forget Real Time Respnses

Really, Do You Have to Look at Your Email Now? Building on our email tips from a few weeks back, I wanted to start sharing some tips to improve your productivity with email. I know most of  these will sound common sense but let's be honest, how many of you responded to an email on your mobile while having a conversation with a friend? Email Tip - Do not respond in real-time! Seriously, this email tip is a very simple effective way to get the most out of your email communication. I know … [Read more...]

Hosting Your Video on Dropbox

Dropbox Public Folder

Want Website Video? Host it On DropBox Dropbox is a powerful cloud storage platform offering many ways to share and collaborate with your files. One nice feature is the public folder, it offers you an easy to use option to share videos and embed them on your website. Similar to using Amazon s3 it provides a great way to host videos on your website without having the streaming take away the bandwidth from your site. In this quick tutorial I will show you a quick way to host your videos on … [Read more...]

Social Media Strategy – Getting Started 101

Social Media

How to get your Social Media Strategy Going Getting started with social media is fun and exciting so here is a quick guide to help jump in. So what is this hype about social media? Why is it something that everyone is talking about but no on is really telling you how to use? Social Media is really taking something that we do everyday and expanding it. Now we are able to use various social media channels to share and learn. Remember when you met with a friend or family member … [Read more...]